Bryan Nesbitt, 40, was appointed general manager, Cadillac brand in July 2008. In his role Bryan leads Cadillac, with particular focus on marketing and brand management.
In his previous assignment, Bryan was General Motors North America Vice President of Design. Appointed in June 2007, he was responsible for the interior and exterior designs of all General Motors’ production vehicles developed in North America.
Bryan joined General Motors in April 2001, as chief designer for the Chevrolet brand. In January 2002, Nesbitt was appointed executive director, design, Body-Frame Integral Architectures, for all GMNA Brands.
Nesbitt was named Executive Director, GM Europe Design in February 2004. In that capacity he headed the GM Europe design organization, responsible for all Opel/Vauxhall and Saab design activities.
Since being with GM, Nesbitt has invented such strategic concept vehicles as the ‘03 Chevrolet SS, ‘06 Saab Aero-X, ‘08 Saab 9-X, ‘07 Opel GTC Concept and ’07 Opel Flextreme. Nesbitt has directed the exterior themes of many new models such as the ’07 NA COTY Saturn Aura, the ’08 NA COTY Chevrolet Malibu, the ’08 Buick Enclave and the ’09 European COTY Opel Insignia.
He was born in Phoenix, Arizona, U.S.A. on January 24, 1969. Nesbitt studied Architecture and Industrial Design at the Georgia Institute of Technology and holds a Bachelor’s degree with Honors in Transportation Design from the Art Center College of Design in Pasadena, California, U.S.A.
Before joining General Motors, Nesbitt served as design manager at DaimlerChrysler.